Product Clarity

Product knowledge and awareness is critical for sustained business growth and unity. Though our Product Clarity Program you will develop a profound understanding of your products and most critically how to map these product offerings back to your current and prospective customers.


  • Product & Service Offering
  • Product & Service Costing
  • Customer to Product Matrix
  • Product to Customer Matrix


  • New Products
  • What to Sell to Who
  • Missed Opportunities
  • Product Bundling Options
  • Capacity Requirements & Constraints


  • Increase Sales
  • Increase Revenue
  • Improve Margins
  • Improve Efficiency
  • Capture More Opportunities

Product Knowledge

In most businesses there are key personnel that are usually organically aware of large chunks of product information. However these powerful insights are rarely correlated or shared amongst the organisation as a whole. Our process identifies the core information and its value, creates the meaning of this information and then shares this information throughout the entire team in a format which will allow for a greater organisational awareness.


  • Product Meaning
  • Product Awareness
  • Product Focus & Passion
  • Common Understanding
  • Value Alignment


  • Customer Satisfaction
  • Staff Satisfaction & Buy-In
  • Staff’s ability to Identify Opportunities
  • Staff’s ability to Identify Solutions

Product Application

The Product Application Phase is all about aligning products and services to your core customer base. This is the phase where you will see the largest impact on your product offering and the way you present these offering to your customers.

Build & Implement

  • Product Development Process
  • Refine Existing Products & Service Offering
  • New Products & Service Offering
  • Product Bundles
  • Production Management